Susie is delighted to bring you services to help your business thrive, whether herself through the FoodStarter network of marketing, creative and technical talent,
If you read Good Food, Great Business, you know Susie is all about choosing the right partners and solutions based on your goals and constraints.
Just getting started or need a reality check?
Check out the 90-Minute Strategy Session.
Food Product Naming
From the person who chose “FoodStarter” as the name of a company helping food entrepreneurs start and grow…there’s more of those names lying in wait just for you. Naming is an option as part of the 90-Minute Strategy Session (above).
Food Product Marketing and Publicity
So you’ve gotten your artisan / specialty food business started. What better time than now to request feedback from professionals and generate authentic buzz around your foods, brand, packaging and story.
For select brands, Susie and her team of FoodStarter marketing and social media experts will help you:
- craft a strategic, action-oriented marketing plan
- connect with media and influencers
- write and tell your story in highly visible outlets
- get introductions to desirable retailers, so important in your early stage
- maximize return on your marketing budget
Good Food that has the perfect mix (which my book hammers on relentlessly) doesn’t take much to get people talking — called earned media — and buying.
Writing, Branding, and E-commerce / Website Setup
Shopify and Square are the best platforms to kick off your online food selling, as well as for takeout and pickup.
Creative freelancers on Fiverr can help you get started with a logo and other designers, or if you’re in the super early stages, you can DIY on Canva.
TAKE ACTION: Please get in touch to discuss what you need. Thanks!