The natural and specialty food industries constantly change, even before the pandemic.
These 3 books will get you started with the basic knowledge to succeed:
- Get Good Food, Great Business to guide you, as the subtitle says, How To Take Your Artisan Food Idea From Concept To Marketplace. I have a few signed copies as a package with 1 hour of business consulting to get you started, for $150.
- (NEW IN 2020) Then read Re-imagining Good Good Business to get an update for 2020. (It’s about a 1.5-hour read.) The book is just $1 and free on Kindle Unlimited. It distills much of the lessons learned from industry leaders during the pandemic and challenges going forward—that you may want to solve!
- Get your food product development questions answered: If you need specific product development guidance as far as formulation and manufacturing, Rachel Zemser has written a great book and offers consulting. Use code SUSIE to save $5 off Rachel’s book.